The Essence of SFI by Gery Carson

By Gery Carson, SFI President

Many people who join SFI get lost and overwhelmed because they try to make SFI much more complicated than it really is.

If you want to become successful in SFI, there are really just three things you must learn to do.

• Refer TripleClicks Members

Why refer members to TripleClicks? Because the commissions you'll generate when they become customers are big (up to 72% of CV). And for the work you do just once of signing up a member, you can keep earning those big customer commissions for years to come.

• Sponsor Affiliates

Like #1, every affiliate you sponsor can represent an ongoing income stream for you, because as their sponsor, you can earn a portion of everything they do (and also on multiple generations of affiliates that develop below them).

• Duplicate

Sponsoring an affiliate doesn't stop when you sign them up. The whole point of sponsoring an affiliate is to "duplicate yourself." Indeed, this is THE most important part of your business! Hence, when you sign up a new affiliate, your goal is to see that they learn how to refer TripleClicks members and sponsor affiliates like you (including the duplication part). Do this and there's no limit to what you can earn!

Note, to help you excel at duplication, SFI provides dozens of great resources. These include your Genealogy, Affiliate Manager, SFIM, My Movers, Affiliate Reassignment, TC Credit Reassignment, a recognition forum, and more.

Relax (it's not a sprint)!

Don't let yourself get overwhelmed by trying to learn everything in a few days or weeks. The reason SFI is so successful is because it has real substance -- with more than 24 years behind it and literally tens of millions of dollars invested into building its infrastructure. Rejoice that your business partner is rock solid and you have such ample resources at your disposal!

"But there's so much information here, I don't know where to start!," you may be thinking. Stop. Relax. And remember that anything worthwhile in life takes effort. The KEY is to get started!! But start with what?

Just return to the top of this article. Start with the simple methods provided for referring TripleClicks members and sponsoring affiliates. Then start actively doing these methods! THAT'S ALL YOU NEED NOW.

Everything else -- all that stuff that looks overwhelming to you right now -- is really just tools and resources to help you with referring and sponsoring. So...take your time. Learn a little bit every day. Over time, everything will begin to make sense and you will be delighted that you have so many powerful tools to build your business with.